How We Work
Strategic Steps to Impactful Results
end-to-end product design
How I Help
Discovery & Strategy
Research, strategy, and clarity.
Every project begins with understanding. Through stakeholder sessions, research, and competitive analysis, I uncover the goals, audience needs, and pain points that shape the foundation of design. From information audits to content strategy, I define the structure and vision that guide the rest of the process—ensuring the right problems are being solved before pixels are ever pushed.
User research
Competitive analysis
Product vision alignment
Content strategy
*Image of content pillars for AES
UX & Wireframing
Flows and wireframes that simplify complexity.
Clarity in structure leads to clarity in experience. I translate business goals and user insights into intuitive flows and wireframes that map the journey end-to-end. Whether defining navigation, architecture, or content hierarchy, the focus is on simplifying complexity into usable paths that teams can align around and test early before investing in full design.
Information architecture
Journey mapping
Wireframing & flows
Functional annotations
*Image of AES sitemap snippet
UI & Prototyping
Polished design that validates and inspires.
Once the foundation is set, I design interfaces that are both functional and beautiful—bringing ideas to life with interactive prototypes and high-fidelity visuals. My approach balances brand identity with usability, ensuring every element not only looks refined but also works seamlessly across devices. The result: experiences that are engaging, consistent, and conversion-driven.
High-fidelity UI design
Interactive prototypes
Usability testing
Dev annotations
*Image of VuQuik UI design
Systems & Branding
Design that scales across products.
Design at scale requires more than individual screens—it requires systems. I build scalable design systems with reusable components, documentation, and visual guidelines that keep teams efficient and consistent across platforms. From typography to component libraries, my systems evolve with the product and empower teams to design and develop faster without sacrificing quality.
Design systems & component libraries
Consistent visual language
Brand identity integration
Cross-platform consistency
*Image of AES design system preview
collaborations
Featured Clients
select case studies
Design in Practice
about me
Designing for Clarity
I'm Bobby,
I’m a Senior Product Designer with 8+ years of experience shaping complex systems into clear, usable digital products. My work lives at the intersection of clarity, structure, and craft.
I’ve designed across responsive web, mobile apps, SaaS platforms, and emerging spaces like Web3, giving me a broad foundation across industries and technologies.
Outside of work, I spend most of my time with my wife, kids, and our pack of animals. I’m happiest outdoors and I have a love for handmade and antique items with history and meaning — the same appreciation for craft and intention that shapes my work as a designer.
I’ve designed across responsive web, mobile apps, SaaS platforms, and emerging spaces like Web3, giving me a broad foundation across industries and technologies.
Outside of work, I spend most of my time with my wife, kids, and our pack of animals. I’m happiest outdoors and I have a love for handmade and antique items with history and meaning — the same appreciation for craft and intention that shapes my work as a designer.
1
Listening to Your Vision
We begin by discussing your goals, audience, and expectations to ensure our approach aligns perfectly with your vision.
2
Planning with Purpose
We analyze trends, competitors, and opportunities to craft a strategic roadmap tailored to your needs.
3
Visualizing Your Ideas
Creative concepts come to life as we design user-friendly and visually appealing solutions.
4
Bringing It to Life
Using cutting-edge technologies, we develop and implement your project with precision and care.
5
Delivering Success
After a seamless launch, we provide ongoing support and optimization to ensure long-term success.
Meet Our Team
Creative Professionals at Your Service
Michael Rivera
Brand Strategist
Emily Carter
Creative Director
Sarah Johnson
Web Designer
Jason Lee
Front-End Developer
Anna Martinez
Digital Marketing Specialist
David Brown
Project Manager
endorsements
Recognized by Colleagues and Partners
I worked with Bobby in the UX Studio and collaborated with him on several app-focused projects. He's a dedicated, hard working teammate, consistently producing thorough and thoughtful design work. He is quick to adapt to any situation, never shying away from new challenges and always eager to learn and grow.
Bobby's positive and friendly demeanor make him an effective communicator and a great collaborator; he truly is an invaluable asset to any team.
Bobby's positive and friendly demeanor make him an effective communicator and a great collaborator; he truly is an invaluable asset to any team.
Alison McKenna
Director
"Quiet determination" is the phrase that comes to mind when I think about Bobby. I was able to watch Bobby deliver stunning project case studies with clever yet deliberate research and design. Above all, I was impressed with his ability to learn new skills with hard-working efficiency. And always with a pleasant, helpful work ethic! Bobby would be a true asset to your UX Design team and comes with my heartfelt recommendation.
Maria Hanson
UX Product Designer
Bobby has a awe-inspiring combination of talent, drive, and passion that will take him anywhere he wants to go. He consistently impressed his fellow students with his aptitude for user experience design, and, having worked on a team with him, I have first-hand experience with the high-quality work he is able to produce on a tight schedule.
Cat Dodge
SR Advanced UX Researcher
FAQ
Clear Solutions to Your Concerns
Email :
bobby.papson@gmail.com
Telephone :
+1 (912) 602-4192
Address :
Blairsville, GA 30512, USA
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